How sustainable are your favourite brands?

News, blog and backgrounds about the sustainability scores of brands

Category Archives: Trends

Yearly overview 2016

First of all, we wish you a happy, sustainable and fair 2017! We welcome this new year with its new possibilities, many brands that will be updated or newly ranked, and other projects being started or prolonged. In this blog, we want to take you back to 2016, and show you what we have accomplished […]

Top brands failing on cotton sustainability

Cotton is one of the world’s most commonly used textiles. However, the production of cotton has led to serious issues regarding environmental impact and labour conditions of cotton farmers. Although various sustainability initiatives exist, many problems and challenges remain, and the overall picture of cotton market sustainability is unclear. In order to shed light on […]

Impossible to ignore: the rise of CSR

Companies are investing more and more in their CSR effors. That is the headline finding in a recent report by Dutch NGO MVOnederland, which reveals ten positive trends in the evolution of responsible business practices. Interestingly, it also seems that the business case for responsible and sustainable policies is getting stronger and stronger. Here are […]

Sustainable tourism in 2012

This week, the Dutch tourism industry gathered in Utrecht (Netherlands) for its annual trade fair – which included a green-themed ‘Changes in Tourism’ event. At the last fair, two years ago, you could just about see the beginnings of a shift toward greater sustainability in tourism. Progress takes time, so we were curious to see […]

1%Event: A better world starts online

Tweet Are you a Cheetah? Attracted to this question, Rank a Brand went to the 1%Event in Amsterdam. The 1%Event event was launched as an initiative to bring ‘Cheetas’ – as the organizer, modern day development organization 1%CLUB, calles the young, fast-moving entrepreneurial generation that shares ideas 2.0 – together with other Cheetahs, investors and […]

Green and fair shopping has a future: the growth of responsible apps

Tweet Every year, the Dutch Queen delivers a speech outlining her government”s plans for the future. And for the second year running, a group of leading Dutch trend-watchers have delivered their own “Queen”s Speech” – but with the focus squarely on the fastest growing consumer trends. Their main message? That the way we live, work, […]

Show it to me baby!

In the month before launching Rank a Brand we bumped onto the briefing Transparency Triumph, published by Trendwatching.com– one of the leading trend platforms. Their (or our) timing is great. Here a quote: “And while we will save for another Trend Briefing the many ways in which corporations best online casino can now be exposed […]