How sustainable are your favourite brands?

News, blog and backgrounds about the sustainability scores of brands

Tag Archives: sustainability

Donate to support our next shoe ranking

It’s time for shoe brands to step up to the plate! In the areas of sustainability, social responsibility and transparency, which brands are progressing in leaps and bounds, and which are digging their heels in? To answer this question, Rank a Brand is asking supporters to help raise the funds needed to update our shoe […]

Electronics Brands: It’s Time to Super Charge Sustainability

One Electronics brand (Fairphone) sets an example while three other brands (Asus, Apple, and HP) have made progress for the Electronics sector in regards to sustainability by embracing the challenges and opportunities associated with the Electronics sector. One brand, Fairphone, received a “B” label, and three brands, Asus, Apple, and HP received a “C” label […]

A great cleavage – with a clear conscience

It may be the depths of winter, and our toes may be turning blue, but February is a pretty good month to pick up some new lingerie. Lingerie brands and online fashion shops are clamouring to sell their valentine collections right now. Are you heading off this week to pick up something cute for your […]

Icebreaker: much bleating

Brrrr – it just got cold. If you’re not sure how to make it through to the Spring, try Icebreaker. This is a new brand from New Zealand that specialises in thermal underwear made from the wool from merino sheep. Apparently, when it’s warm it keeps you cool, and when it’s cold outside it keeps […]

Sustainable tourism in 2012

This week, the Dutch tourism industry gathered in Utrecht (Netherlands) for its annual trade fair – which included a green-themed ‘Changes in Tourism’ event. At the last fair, two years ago, you could just about see the beginnings of a shift toward greater sustainability in tourism. Progress takes time, so we were curious to see […]

3 Easy Green Resolutions for 2012

Going green doesn’t have to be hard work What’s your New Year’s resolution? To join a gym? Give up smoking? Maybe you’re worried you won’t last past the end of January… Well, here are a few ‘green’ resolutions that are easy to stick to, as our volunteer Alexandra explains: “Most of us think that ‘going […]

Are targets set always met? Or just… deleted?

If the rumours are true, and Google really is trying to take over the universe, then there is at least one reason to be cheerful: it looks as if the search engine giant is planning a solar-powered future. Since 2007, Google has been running a project called RE<C, which the aim of making renewable energy […]

Green, but not Fair? Looking closer at Coca Cola’s PlantBottle

Have you seen Coca Cola’s PlantBottle? It’s “up to 30% made from plants” and is being hailed as a sustainable packaging revolution, winning awards from both industry and independent players. While bio-based plastics represent a genuine alternative to materials based on fossil-fuels, they’re by no means problem-free: like all crop-based products, they raise questions relating […]

Rank a Brand featured in barcode scanner Germany

Since today Germans are a little bit more privileged than the rest of the world. barcoo has launched a new and improved version of its barcode scan application which includes information on how sustainable consumer brands and products are. And we are one of the featured rankings! The smartphone application is very simple: consumers scan […]

‘Green’ image and reality do not always match

The ‘green’ image that consumers might have of brands does not always correspond to the actual ‘green’ policy of companies. This is the result of a research performed by the green innovation consultancy ‘Change’ based in the US . This report  analysed the CSR policies of brands and also assessed the perception of mainstream consumers […]